12. The Reputation
A tycoon’s reputation for honesty, charity, and fair play
earns more respect in America than in a morally bankrupt
society. Just ask the man who owns one.
When a journalist asked about this matter, a tycoon
insisted he was altogether reputable and bristled with
indignation at the implication he wasn't. The reporter
concluded the response might be more negotiable at the
tycoon’s bank than in a church.